Using transparency as your community strategy to get 100s of paying members
John built a 250+ member paid community in just 4 months with an astonishing 1.5% churn rate. His inspirations? On Deck and World of Warcraft (yes the video game). He's the cofounder of Open Org, a paid community for progressive People & Culture leaders.
John Faulkner-Willcocks built a 250+ member paid community in just 4 months with an astonishing 1.5% churn rate.
His inspirations? On Deck and World of Warcraft (yes the video game).
He's the cofounder of Open Org, a paid community for progressive People & Culture leaders who believe in the radical new idea of leaning into transparency as a way of building companies.
We spent an hour diving deep into his "transparency playbook" for building highly engaged communities, including:
- How they get 3-5 high quality responses within hours for every question
- Why he prefers a monthly pricing model over an annual one
- Giving personalized onboarding quests to new members
- Why they chose Slack over other community platforms
- Running community hackathons
- Lessons from World of Warcraft